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On User Research: 

"We tend to be distracted by the voices in our own heads telling us what the design should look like." – Michael Bierut, Partner at Pentagram Design 

"I get very uncomfortable when someone makes a design decision without customer contact. "– Dan Ritzenthaler, Senior Product Designer at HubSpot 

"Critique is at the core of collaboration… Critique is not a design skill. Critique is a life skill. "– Adam Connor, Designer at MadPow 

“The only intuitive interface is the nipple. After that it's all learned.” - Bruce Ediger

​"Don't make something unless it's both necessary and useful. But if it is both necessary and useful, don't hesitate to make it beautiful." - Josh Porter

​"Design needs to be plugged into human behaviour. Design dissolves in behaviour." - Naoto Fukasawa

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